What Goes Into a Marketing Plan?
VIRTUALWant to boost your visibility and attract new customers? This session is tailored just for you! Join an expert and a small team of peers to explore the essential components of a successful marketing plan. You’ll learn which marketing strategies are best suited for your business and which to avoid, how to effectively communicate your…
Do It Yourself Public Relations
VIRTUALIn this Ask the Expert session, entrepreneurs will learn the essential skills to effectively manage their own public relations and build a strong, positive reputation in their communities. This webinar and expert Q&A will cover key PR strategies such as crafting compelling press releases, developing media contacts, and leveraging social media to amplify your message.…
Growing Your Profit Margins
VIRTUALIn this Ask the Expert session, entrepreneurs will learn practical strategies to increase their profitability and achieve sustainable growth as a result. This course dives into key financial principles such as cost management, pricing strategies, and revenue optimization. Participants will explore ways to upsell product, streamline operations, reduce expenses, and improve efficiency without compromising quality.…
Pitch Perfect: Crafting Your Capital Quest
VIRTUALGetting ready for an important pitch or presentation? In this Ask the Expert session, small business owners will learn how to create compelling presentation decks that attract investors, showcase the business, and secure funding. This session covers the essential elements of an effective pitch, including clearly defining your business model, market opportunities, competitive landscape, and…
Digital Doors: Digital Marketing Tips for the Holidays
Set your business up for success to maximize your online sales during this holiday season. Partners: Jacqui Jones & One Degree
Streamline Your Site: Usability
VIRTUALHave you just built your website? Or has it been years since you updated yours? Are you looking to drive more traffic, or are you having trouble converting visitors into paying customers? If you answered “yes” to any of these questions, this session is for you! During this session, you will work with an expert…
Financial Wellness for Entrepreneurs
VIRTUALMany small business owners finance their passions by bootstrapping and using personal credit. How do you get out of the tight cash flow cycle that you are in? Let our expert in financial wellness start you on the path to liquidity and financial health. How well do you understand your money - how it arrives,…
Identifying and Addressing Customer Objections
VIRTUALThis is an intermediate-level class and should be attended by those defined below. Are you worried that you’re not selling as much or as well as you could? You are not alone. Many entrepreneurs know they have a wonderful product or service offering, but they lack confidence in persuading others to buy it, and they…
Strategic Networking: Unlocking Doors to New Opportunities
VIRTUALElevate your professional connections with a strategic approach to networking. This webinar will teach you how to build meaningful relationships that can open doors to new opportunities in your career or business. Learn techniques to identify and engage with key influencers, create lasting impressions, and leverage your network to achieve your goals. Whether you're seeking…
Comprende tus números
VIRTUALYa estableciste tu negocio y has comenzado a llevar los libros contables. ¡Ahora llega la parte divertida: interpretar los datos! Los software de contabilidad producen los estados de pérdidas y ganancias, balances generales y reportes de flujo de fondos. ¿Sabe cómo se diferencian y qué reflejan? ¿Sabe cómo utilizarlos para orientar sus decisiones financieras y…
Connect with Customers: Authenticity Leads to Sales
VIRTUALDiscover the power of authentic connection to drive sales in this Ask the Expert session. Alongside our expert, you will delve into the art of establishing genuine relationships with customers, focusing on the shift from transactional to relational interactions. Gain valuable insights into understanding and meeting customer needs, fostering loyalty, and driving sales through authentic…
Ecommerce: the fundamentals of selling online
VIRTUALAs we all know, the COVID-19 pandemic wreaked havoc on the small business community. Those that were able to grow online sales generally fared better than those that did not. Selling online creates an opportunity to reach more people and enables you to do business from anywhere with computer and internet access. While there are…