Financial Wellness for Entrepreneurs

VIRTUAL

Many small business owners finance their passions by bootstrapping and using personal credit. How do you get out of the tight cash flow cycle that you are in? Let our expert in financial wellness start you on the path to liquidity and financial health. How well do you understand your money - how it arrives,…

Identifying and Addressing Customer Objections

VIRTUAL

This is an intermediate-level class and should be attended by those defined below. Are you worried that you’re not selling as much or as well as you could? You are not alone. Many entrepreneurs know they have a wonderful product or service offering, but they lack confidence in persuading others to buy it, and they…

Strategic Networking: Unlocking Doors to New Opportunities

VIRTUAL

Elevate your professional connections with a strategic approach to networking. This webinar will teach you how to build meaningful relationships that can open doors to new opportunities in your career or business. Learn techniques to identify and engage with key influencers, create lasting impressions, and leverage your network to achieve your goals. Whether you're seeking…

Comprende tus números

VIRTUAL

Ya estableciste tu negocio y has comenzado a llevar los libros contables. ¡Ahora llega la parte divertida: interpretar los datos! Los software de contabilidad producen los estados de pérdidas y ganancias, balances generales y reportes de flujo de fondos. ¿Sabe cómo se diferencian y qué reflejan? ¿Sabe cómo utilizarlos para orientar sus decisiones financieras y…

Connect with Customers: Authenticity Leads to Sales

VIRTUAL

Discover the power of authentic connection to drive sales in this Ask the Expert session. Alongside our expert, you will delve into the art of establishing genuine relationships with customers, focusing on the shift from transactional to relational interactions. Gain valuable insights into understanding and meeting customer needs, fostering loyalty, and driving sales through authentic…

Ecommerce: the fundamentals of selling online

VIRTUAL

As we all know, the COVID-19 pandemic wreaked havoc on the small business community. Those that were able to grow online sales generally fared better than those that did not. Selling online creates an opportunity to reach more people and enables you to do business from anywhere with computer and internet access. While there are…

Writing Compelling Content

VIRTUAL

Unleash the power of words to enhance your marketing and drive customer engagement. Everyone needs product and service descriptions on their website! And what about blog posts, social media copy, and advertisements? What are the right words to catch the eye of customers or clients? In this Ask the Expert session, learn valuable strategies and…

The Right Price: a Step-by-Step Guide to COGS and Pricing

VIRTUAL

Not having a good understanding of the economics of your business can lead you down the path to financial ruin. In a business that sells goods, understanding how COGS are recorded can help set your price and profitability, lead to better tax reporting, and determine if you are indeed profitable. COGS is also applied to…

Digital Doors: AI for Small Businesses

VIRTUAL
Virtual Event Virtual Event

Covers the basics of Artificial Intelligence, the most popular and useful AI platforms for small business owners today, practical examples/use cases, and the difference between free tools and fee-based tools. Partners: Mastercard Global Marketing & Create Labs

AI Essentials: Three Game-Changing Applications to Boost Your Business

VIRTUAL

Embark on your AI journey with this essential guide to integrating artificial intelligence into your business strategy. In this webinar, you'll explore three key AI applications that can revolutionize the way you operate, from automating processes to enhancing customer experiences. Whether you're new to AI or looking to expand your knowledge, this session will provide…

Create a Business Plan That Gets Results

VIRTUAL

Unlock the secrets to crafting a business plan that truly works for your small business at this exclusive Ask the Expert session. Join fellow business owners in gaining insights from our experts as we delve into essential strategies and actionable steps to create a roadmap for success. This session will assist you in embarking on…

Finding Profitable Customers

VIRTUAL

In a consumer-driven market with less brand loyalty, how do businesses ensure that they are engaging with the customers most likely to deliver maximum profitability? Successful businesses work on building relationships with their audience and they are very clear on their target customer profile. In this session, you will learn how to identify your most…