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Digital Marketing 101

June 27 @ 12:00 pm - 2:00 pm EDT

Are you clueless about SEO? Does content marketing seem overwhelming? With 4.5 billion internet users out there, it’s clear that reaching people online makes sense because that’s where people are. But the “how” is what keeps many small business owners scratching their heads. In this session, you will learn digital marketing basics including what SEO is and how it works, how to select the channels that make sense for your business, and the essential tools that you need to reach your audience online. We’ll discuss how to measure the effectiveness of your digital marketing so that you stay on track toward your sales goals. In this fast moving digital first world, don’t let your business get left behind. Sign up now!

 

Maisha Walker is the President of multiple-award-winning digital marketing agency Message Medium. She helps successful brands leverage digital to acquire new customers, build, implement and maintain a cohesive digital strategy and achieve aggressive growth. She has been in the industry for more than 25 years. She predates Google in the industry by 2 years and Facebook by 8 years.

 

Date: June 27

Time: 12 PM ET